PwC Global Entertainment and Media Outlook: 2008 - 2012*

Entertainment and media

As auditors and business advisors to many of the leading entertainment and media companies, PricewaterhouseCoopers has an insider's view of the key trends and developments driving the industry.

These include managing and protecting content rights and royalties, cost reduction and enhancing efficiency, compliance and regulation and attracting and retaining customers.

Known as an industry thought leader, our entertainment and media practice publishes the annual Global entertainment and media outlook and other surveys and white papers highlighting current and future trends in the industry.

What's New

The medium is the message: Outlook for magazine publishing in the digital age
The global publishing industry is going through a period of turmoil, as broadband penetration rises and new devices for delivering digital content arrive on the scene. Consumers are increasingly switching from traditional print media to digital media, although the manner in which they are making the transition varies with age, gender and nationality. In this study, we have examined the outlook for consumer magazine publishers and media buyers, as they adapt to the digital revolution. >>>

On media: Recorded music - Who benefits from digital?
Over the last decade, the music industry has been exposed to a rapid and changing environment. The emergence and rapid growth of digital distribution at the expense of physical formats has had a major impact for music providers. Over the last decade, consumers, artists and technology companies have gained from this digital disruption at the expense of many record labels, who have suffered falling revenues and profits in recent years. To that end, we believe it is a good time to re-assess the outlook for the industry. We gauge this changing landscape, particularly focusing on the economics of music,m in order to assess who benefits from the digital age, and what are the opportunities open to key players in the industry? >>>

Video: Entertainment and media industry outlook: Marcel Fenez (Global E&M leader)
What are the trends shaping the growth of the entertainment and media industry? Listen to Marcel Fenez, Global Entertainment & Media leader at PricewaterhouseCoopers, discuss these and other pertinent issues currently influencing the sector. >>>
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Global entertainment and media outlook: 2007-2011
The latest edition of our leading industry forecast includes in-depth global analysis and 5-year growth projections for Entertainment & Media industry segments >>>

2008 consumer intelligence series: The speed of life
As part of our global consumer research programme, PricewaterhouseCoopers' entertainment, media and communications practice is conducting a series of consumer discovery sessions to elicit candid consumer feedback and gain an understanding of consumer attitudes and behaviours in a rapidly changing media landscape. This research will help identify emerging trends and provide fodder for consideration of how to monetise content. This publication is a summary of what we discovered when talking with three separate groups of consumers, ages 14–18, 19–24, and 25–34, about communications and media brand affinity. >>>

M&A Insights 2008: Media
In the report, we analyse the trends driving M&A activity in the European media sector and looks ahead to 2008 and beyond. Forecasts for 2008 media M&A activity was strong in the first half of 2007 although the impact of the ‘credit crunch’ began to be felt in the latter part of the year. >>>

How to capitalize on lifestyle advertising in a customer-centric world
Delves into the dramatic shift in the use of media by consumers and the impact this is likely to have on advertisers, their brands and the way in which commercial messaging is moved through the media. >>>

How consumer conversation will transform business
This publication examines how new technologies and new methodologies are transforming a new source of consumer data - the customer's thoughts, intentions and innovative ideas obtained from conversations found in blogs, message boards, phone calls and other interactive media - into a dramatically deeper understanding of consumers. >>>

Contacts
Michael O’Neill
Tel: +353 1 792 6250
Ann O’Connell
Tel: +353 1 792 8512
View a full list of our entertainment and media publications

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