The average tenure of a CEO, now just three years, underlines the expectation that results need to be delivered quickly. But all too often, CEOs take a similar approach to their predecessors, and continue on a steady, unchanged course — an inevitably ineffective approach to transforming their organizations. By shifting to process-oriented, adaptive management, a company’s leaders might achieve the same near-term results along with more sustainable long-term benefits. By focusing on the end-to-end core processes that create business differentiation, they can develop their people’s capacity to rapidly adjust business processes to sudden or unexpected market changes.